What is B.L.A.D.? Literally “blad” is the Norwegian word for “leaf”, and a “leaf” is a magazine, therefore B.L.A.D. must be a magazine, with a “blad” on the cover, a “blad” inside the packaging, and across its many internal “blads” there have been featured a wide range of illustrators and topics, and once even nothing at all. The concept is simple; provide an artist or a topic with a surface that fits in your pocket, lovingly offset-printed in a secret basement and spread it around to anyone who would like to have a look inside. Since its humble beginnings in 2009 the zine has spread across the world and reached a double-digit number of issues, bringing its weird and wonderful content, created by the likes of Vilunki 3000, Ian Stevenson, Rat Salad, Hungry Radke and more, to far-flung corners of the world.


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